Sunday, February 18, 2007
Ellora's Cave must be acknowledged as the tallest poppy in the erotic romance epublishing garden. And there is a saying in New Zealand, that the tallest poppy is the one that tends to get its head cut off. That is, people tend to knock and criticise the most successful companies.
However, I cannot help but notice a trend in reader's blogs such as Karen Scott's mentioning disatisfaction with the content and quality of EC's recent output. Both Karen Scott and Mrs. Giggles have mentioned Liquid Silver Books and the relative newcomer Samhain as favorable by comparision (full disclosure, I am an author with Samhain).
Mrs Giggles says: "I don't care much for Ellora's Cave books anymore due to the overkill of the whole "BDSM alien/furries/vamps" formula."
and Karen Scott: "I have tried the new authors, but most of the newbies that I’ve read, have sucked in a big way..."
And yet Ellora's Cave books continue to sell well and fill the trade paperback shelves. Do they really need to change the way they do things, or just have a website make-over and show some signs of listening to readers? They did (finally) open to m/m submissions and it wouldnt hurt to have more works outside the bondage vampires and so on--although this rather depends on writers submitting quality work in fresh areas? There has been criticism of EC's branding from the beginning and the Ellora's Cave management proved to know what they were doing each time.
While their sales are way ahead of the others I think Ellora's Cave have great cause for complacency, but the pack may just be closing in on them?