I do not think that word means what you think it means

First we had the infamous PR guy now dubbed PantyJose who called a blogger "a fucking bitch" and then implied she was the one who needed to apologize.

Now there is PRProfile. Erastes tweeted to them:
@PRprofile it's a bit daft following people when your site is going to be down for 13 more days!

And they replied: 

@Erastes Thanks for the mention. Post your free press release at PRprofile.com

 

Which, of course, she can't--because their site is down. If this is good PR, Lord save us from bad PR.